https://www.brandengine.ie/new-index daily 0.75 2019-10-02 https://www.brandengine.ie/homepage daily 1.0 2020-08-11 https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580081569-PLU4FBTDM7S90CNG9V2I/Asset+9.png Homepage - 02. Brand De finition Target Audience(s) Brand audit Positioning Proposition Values Messages https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569577812761-DRO8V5QR7DPJTY41QXIQ/Asset+7.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581222846-WHHAIW4BXAUQAGEZVK42/Asset+12.png Homepage Competitive positioning and proposition development/testing https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580997348-997BE2UOUUVMFA8EP4HZ/Asset+12.png Homepage Market research, working alongside research agencies https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581182416-O6QPQK29AC0N38X8UKHI/Asset+11.png Homepage Business development https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581246913-WVTZM8DLTDBT1XNPIZZI/Asset+12.png Homepage Identity creation working alongside creative partners https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580094769-IFZ1794XGEGV8GAANRPJ/Asset+9.png Homepage - 03. Target Audience Understanding Needs & Behaviours Brand Affinities Relevant insights Segmentation https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1570024323669-HHJ20CATH8B4T5P9NMEI/1200px-Unilever.svg.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581941432-1T4M04UUPPRORTBTP4GE/2015-08-13_bus_11776288_I4.jpeg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581942073-JOVNRD6U15RX5JS6303L/23119034953_319cd75283.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581942553-HMN6KABW2QMX6C1WRAJE/bank-of-ireland-1-logo-1553857546341.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1570024343995-DAUFHW3GKODOM6KJK2ZS/BMW_Roundel.svg.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1570024482463-O74D99G6ZV555MAHBEIG/boyne.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581943492-GWPXI2CTLOZAU5K1VT5O/carlsburg-tetley-logo-square.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581944062-V7ZXG3Z9XYYIBO3WEOHD/Failte-Ireland-logo.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1570024376688-VBZB2VOEKE2N19E04VQ0/images+%281%29.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1570024376688-P9I18D0F12E8UJDLXP38/images.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581945294-UU5F3SZVX629LAE5CQSB/Logo-Bord-Iascaigh-Mhara-Irelands-Seafood-Development-Agency-500-x-175.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581945995-UOTRA96YTWVKGFYW6AZE/logo-main.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581946090-2COHLPJKMTGHDZWERPHK/Logo.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581948601-6T7CT7FGI0ERWHO3F7DW/Musgrave_Logo_Black.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581946956-EL499XAVZP593PKGFS90/nsai-logo.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581948320-DEF3MX1YG45BCDCBG8FI/Pioneer-logo.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581949416-J6YPVYM0POMDCEF1WHUY/unnamed.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581949898-4WMZIMBERLFV6FPC2B3W/soul-engraver.1024.min.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581944999-LRHPMAJC89UU5H4IN3EB/Local+Enterprise+Office+810x456.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1571052143420-Z19RWR8Y1GJN4YTM0K0U/hole_more_putts.jpg Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580698331-X3H864X7TY7U6MIDC1UJ/Asset+3.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569577680148-AUBX7IO920GG8OLSFCM2/Asset+5.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581325020-DCU9ZS0OOTEHN88SSFKR/Asset+11.png Homepage Brand name creation https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569582296173-7XABB3SZPK00CMYJ7TFX/Asset+9.png Homepage - Local Enterprise Offices Mentoring and training Local Enterprise Office (LEO) clients, through many aspects of starting up and running a business, for Dublin City, South Dublin, Meath, Monaghan, Carlow and Louth County Councils https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580975689-JKXD7L7VMQIMQ37HE6K8/Asset+11.png Homepage Brand strategy https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569577749233-XNJKYADQ21F0XFE8PY7J/Asset+6.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569578211819-DF1JICUA4DQ7Y4HO5USV/Asset+3.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569577436358-8TA652L3ZILD3T7E4VZ3/Asset+4.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580988157-PD97A5OLDXXG3EW6095O/Asset+12.png Homepage Communication strategy development and implementation planning https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580065964-CHEL10H993VCE9QCC4IY/Asset+9.png Homepage - 01. Preparatory Groundwork The buisness Market context Competition Market research https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569582312603-3WXJZGGNUZT887DCCL63/Asset+9.png Homepage - Hole More Putts Consulting on brand and marketing strategy, plus name development for Hole More Putts. An Irish golf technology start-up that is really going places having secured PGA and Callaway endorsement and global sales https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581101088-UW3MQ6VNYPP0JESLRCEF/Asset+11.png Homepage Marketing planning https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581845644-JRQOOWFCRALQ31TTCEW7/Asset+3.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569578107711-HEWS2RHMCYNNK265AJMC/Asset+4.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569581158830-ERMFFRQXXHDSQ5WQNH41/Asset+12.png Homepage New (as well as old) Product Development and innovation https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569582273969-VJG2Z6MC9ARIOZUWZZBV/Asset+9.png Homepage - Design and Crafts Council of Ireland Mentored many talented and highly creative crafts businesses, many of whom were recent start-ups, for the Design and Crafts Council of Ireland (DCCoI). Assisting them develop or enhance their brands and market presence, as well as guiding website and communications optimisation https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569576365109-L1I12X3KYKTKC11BKW8P/Asset+3.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569926795663-XB1XKN5KIJ3PRM16FHYD/Asset+3.png Homepage https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569580114041-RCJZZOZFHT3QP2FJ4OIA/Asset+9.png Homepage - 04. Implementation Planning Product / Service Behaviours Location Communications Partners https://images.squarespace-cdn.com/content/v1/5d397d53c7e547000116d9b0/1569928506954-INKJICX2W0EPF7NX2MSJ/test_background_ladder.jpg Homepage